About Adhiraj Pal
Adhiraj Pal is a lawyer by education. He currently is a founding member of an AI startup, where he leads Product & Business strategy. He is an author with 2 books published in 150+ countries. His 1st book was on the topic of Cryptocurrency, titled ‘Cryptomania’, for which he was awarded a World Record. His second book is on the topic of Climate change & Sustainability, titled, ‘Climate Lens: Observations on problems that matter’.
LiFT: Tell us about your book, the journey of writing it and its content.
Adhiraj: Climate Lens is an observation on Problems that truly matter to humanity. Over the course of years, a lot of intellectual people have talked about achieving Sustainable development Goals. But, majority of them don’t ignite the curiosity & interests of the common people and the upcoming generation to innovate and create an impact. The agenda of my book is to purely ignite curiosity among the readers and talk about interesting things which are being done and can be done to create a sustainable environment, as everything is interconnected. By education, I am a lawyer with a specialisation in Energy laws, since childhood, I was interested in learning about the energy sector and wanted to contribute through my legal skills. My research and inclination towards the Energy sector & the thought of building sustainable products led to the birth of ‘Climate Lens’, which are my observations on Problems that matter and need attention.
LiFT: Why you chose this title?
Adhiraj: The title Climate Lens: Observations on problems that matter sets the tone of the entire. book. Even on the cover page, there is a Lens where we are observing our planet & indicating the problem that affects everyone dwelling on Earth. I wish to ignite curiosity & initiate interesting conversations through my book, hence the title.
LiFT: When did you realize that you want to be a writer and what’s your inspiration behind it?
Adhiraj: I never dreamt of becoming an author. It was pretty accidental that I wrote my first book on Cryptocurrency. In the 1st quarter of 2020, Crypto was booming and everybody was interested in entering the market. Since I am an avid reader and have been trading the markets for quite a while, I thought of clubbing my two interests and solving them by creating a guide for the newbies who wish to learn a thing or two about the crypto market. My second book was purely out of motivation to create discussions on Climate change & Sustainability interesting and engaging. I didn’t like Climate books that simply talked about SD Goals and how to achieve them as it was quite boring for me. I have tried to make the book as interesting as it can get for me and the audience.
LiFT: Where do you see yourself ten years down the line in the world of literature?
Adhiraj: In the next decade, I aim to write on the topics of emerging tech & sustainable ecosystems. I love consuming content which has a purpose. The purpose is to make the next generations aware, make them curious, enlightened & interested. I wish to follow a path of wandering curiously on new topics, discoveries, and feedback and write about whatever I learn during my journey. Particularly in the world of literature, i just want to be known as an author who made all the pressing issues and boring yet important studies, interesting for the readers.
LiFT: How much do you think marketing or quality of a book is necessary to promote a particular book and increase its readers?
Adhiraj: Marketing is an essential part of selling a product. Even though the hero of the story will always be the product, in this case, the Book, to fit the market for which it intends to cater and attract the right eyeballs, effective marketing is a must. If the audience is not aware of a book, which might be the greatest of all time, the purpose of the author to write his observations would be defeated. Marketing is a funnel which helps cater the product to the audience who truly desires it.
LiFT: What is the message you want to spread among folks with your writings?
Adhiraj: I want to initiate curiosity & interest in everything around us. Naval Ravikant, someone who I have admired for a good part of my life, says that specialisation is for Ants, hence One should be extremely curious about everything around us. Through my writings, I want to make the topics that matter to me interesting to my audience.
LiFT: What do you do apart from writing?
Adhiraj: I am a founding member of an AI startup. I lead the Product team & the legal team there. Our startup is backed by the ex-CTO of Coinbase, Balaji Srinivasan.
LiFT: What are the activities you resort to when you face a writer’s block?
Adhiraj: I chill for some time & let my mind wander wherever it wants to. I avoid thinking about the topic as much as I can and try to look at everything else that I enjoy doing.
LiFT: What are your suggestions to the budding writers/poets so that they could improve their writing skills?
Adhiraj: Start writing, don’t wait for authoring a perfect book, because there will never be one. You only improve along the road, once you are at it. Over the years you’ll always look back and think you could have written better, so it is better you start now. it is natural to think your manuscript isn’t too good, but always imagine what would you pick up when surfing through books in a store. Try to make it as interesting as you would want it to be as a reader.